How to Build Backlinks Without Paying
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See, if you want to rank on Google, you need backlinks. We all know this, it’s tough, which is why so many people pay for it, but you shouldn’t be paying for it. Paying for it is against Google’s policy, it’s a great way to block your site, it’s short-lived, and one of the silly things you can do. So, if you don’t pay them how do you get them? Today I’m going to share with you how you can build backlinks without paying for it.
Here’s how to do it.
The first step, I want you to head over to Backlinks, it’s a free link-building tool that I created for you.
Go to neilpatel.com/backlinks and in the search bar put your competitor’s URL, it will show you all the people who are related to your competitors.
There I want you to search for the most popular pages they have.
It will show you that you can see all the links and all the links that other than their homepage point to by people.
With the Backlink report, you can also see this, you can see the number of backlinks for the entire domain, a specific URL, and when you find the right articles the competition is seeking, you want to look at the number of backlinks to that URL.
Now, if you are struggling to find really good pages, another easy thing you can do is when you are already in the Backlink report, in the sidebar, click on the top pages, and it will show you the top pages that your competitors are writing, see which ones Very similar to you and you can also click the backlinks button there, and it will show you everyone who links to this article.
In the second step, whatever that article your competitors wrote is similar or related to your industry, I want you to write a better version of that article.
You know, if it’s 1,000 words, I want you to make it 5,000 words.
Yes, I know this sounds crazy, and takes a lot of work, but go deeper into it. And I’m not talking about just pushing the keywords and making them tall for them.
I’m talking about great, awesome content.
Well when I say write great content, I want you to do things like talk about it, if you are going to write about how to make pizza, break it all down, how do you choose veggies.
Organic versus pesticide-containing. Do you need to drain the water from the vegetables when cutting them?
What is the appropriate length for cutting cucumbers?
Along the way, how the water quality alters the taste of the dough. Do you use bottled water? Do you use tap water?
Then how do you place your class? How do you cut it? What type of fork and knife do you use to cut pizza? Do you use this circular roller thing?
I don’t know how to cook because I’m not a cook, but you got the point. If this is how you make a pizza, I just want super depth, and I’ll try to go a little deeper than that.
I also like to include GIFs, animations with pictures that show the process of making dough, spreading it, throwing it in the air, then snapping it up, and then my wife gets mad at me for making a mess in the kitchen.
Again, I’m not cooking but it’d be an enjoyable experience so why not give it a try?
So, you’ll do all of these things, and making it very detailed is how to create better content than other people.
Be it images or videos that you want to add to your articles.
Whether it’s a custom design, you can go there and create your own graphics it all adds up.
You want your content to be better. This is the most important part of this step.
It doesn’t use my backlinks tool, you can use anyone else’s tool if you want, I’m just free.
This second step is the most important.
Now, the last step that you must take, you need to email everyone who relates to your competitors and detail why your article is better.
But the real key is making personalized emails.
Here are three more things I break down to help people get an index.
And these three things are really easy, they can do it in two minutes.
This other thing takes seven minutes but together they will have a much better success rate.
Most of them are manual work on your end, which is why not many people have links. That’s because they don’t want to take the time to build all of those connections, it’s just a waste of time.
With you, if you are ready to do so, you will outperform your competitors, rank higher, and eat up their traffic.
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